Menopause Clothing for Hot Flashes and Night Sweats with Tehani Renganathan of femography and its Become brand
Welcome back to Business of the V! If you are a woman, know a woman, have a business, or care about your v health and wellness, this is the podcast for you.
This is Episode #92 and you’ll hear Co-Hosts Dr. Alyssa Dweck & Rachel Braun Scherl interview Tehani Renganathan, the Chief of Strategy, Marketing and New Ventures for femography and its B2C brand, Become. Watch the video episode on YouTube and listen to the audio episode on Apple Podcasts, Spotify, and your other favorite podcast spots – follow and leave a 5-star review if you’re enjoying the show!
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Menopause Clothing for Hot Flashes and Night Sweats with Tehani Renganathan of femography and its Become brand
Finally - clothing made specifically for hot flashes and night sweats. Tehani Renganathan is the Chief of Strategy, Marketing and New Ventures for femography and its B2C brand, Become. Hear how Become is making a name for itself when it comes to menopause clothing, how the tech-enabled clothing works, what materials are included, how customers have reacted to the fabric, and how the brand is addressing the different stages of a hot flash. This episode covers everything from menopause clothing to tech. Here’s a small sample of what you will hear in this episode:
What is femography?
How often do Alyssa’s patients talk about hot flashes & night sweats?
What is the fabric made of?
How does Become work?
Where is Become available?
How have customers reacted to Become so far?
Is Tehani seeing a lot of interest in the pure technology as well?
How does she approach exercise clothing?
Tune in to this episode to make hot flashes and night sweats cooler!
Show Notes
Menopause Clothing for Hot Flashes and Night Sweats with Tehani Renganathan of femography and its Become brand
[1:01] Welcome to Business of the V
[1:45] Learn more about Tehani on LinkedIn, at femography.com, and at BecomeClothing.com
[2:21] What is femography?
[4:05] How often do Alyssa’s patients talk about hot flashes & night sweats?
[4:52] How does Become work?
[8:57] What is the fabric made of?
[11:12] Today’s Hot Flash and other stats from Sleep Foundation
[11:54] How have customers reacted to Become so far?
[13:42] How does the technology work (tech)?
[15:01] Where is Become available?
[15:31] What other health fields is Tehani considering approaching?
[17:32] Is she seeing a lot of interest in the pure technology as well?
[18:49] How does she approach exercise clothing?
[22:42] Who invented the femography technology?
[23:12] How did they perform a study & gather reviews?
[25:24] How do they consider the fashion element?
[27:48] Learn more about Tehani on LinkedIn, at femography.com, and at BecomeClothing.com
[27:52] Subscribe to Business of the V and learn more at BusinessOfTheV.com
What is Business of the V?
Dr. Alyssa Dweck & Rachel Braun Scherl are here to introduce you to the most fascinating inventors, investors, thought leaders, and healthcare professionals who are in the Business of the V. If you are a woman, know a woman, have a business, or care about your v health and wellness, this is the podcast for you.
Who are Dr. Alyssa Dweck & Rachel Braun Scherl?
Dr. Alyssa Dweck is a gynecologist, surgeon, and author. She’s an expert on V health who explores what’s on other women’s minds when it comes to periods, hormones, breasts, butts, and sex.
Rachel Braun Scherl is a marketing strategist, business builder, and vagipreneur - a person in the business of women’s sexual and reproductive health. It’s complicated!